If you own a voice lessons service, you have probably wondered how to write an article to promote it. The fact is, the process is actually quite simple. As long as you follow the steps outlined below, you’ll be well on your way to promoting your voice studio. And while you’re at it, you might as well make it a point to showcase your studio’s values.

May I suggest a video over an article

When it comes to creating a video-based article to promote your voice lessons service, there are many different considerations you should make. Video connects more with potential clients than text. In it, you can discuss your vocal training, but also give your future clients an idea of your personality.

Your video should entertain and evoke an emotional response, while providing enough information to establish your authority and legitimacy. Remember, videos should start by empathizing with your future client’s challenges and introducing your solution. The more they know you understand their problem, the more confident they are that you know how to fix it.